Abstract
The name of our company is Leonhardt Siblings. As we all know, there is very rare shop that give bicycle rental service as their main product in the market. Bicycle will be the main product in our shop, not just a normal bicycle, but, the smart electric bike that already popular in foreign country such as Copenhagen City, Seoul, and even Japan. We choose to rent our bike because we observed that in this Kota Kinabalu City has a typical problems like other places, which is has traffic congestion. Also, our Smart Electric Bike will contribute a lot to our society such as reduce the traffic congestion, reduce the air pollution, its quite affordable, reduce the transportation cost, and stay healthy. The surprisingly research also revealing that people nowadays are active in take care of their health and fitness. Leonhardt Siblings store located at Shop Corner Ground Floor Imago Shopping Mall. This location is strategic because its environment whereby Kota Kinabalu City and Sembulan are surrounded by housing area, business area and office area. Besides that, the transportation is very easy to get and easy to get parking when customer come here. We choose to open our business here because this place vey strategic and the rental price is quite affordable. Our target market is people around Sabah and resident of Sembulan area, Kota Kinabalu City, Karamunsing, Tg. Aru, and Sutera Harbor area. Our business will start in January 2016. We choose this month to run our business because we have to arrange our store simple but elegant and attractive for our customer comfort. Besides that, we want our store is more well known in Sabah for our services that we provided to them.
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Ag Ali, Muhammad Hanafi 2012109883 Yusof, Nur Ernie 2012127861 Olen, Cecelia 2012726437 Sahadan, Siti Shaeera 2012715499 Ayob, Siti Norbaizuren 2012784055 |
| Contributors: | Contribution Name Email / ID Num. Advisor Syed Annuar, Sharifah Nurafizah shari339@uitm.edu.my |
| Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty |
| Divisions: | Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management |
| Keywords: | Marketing, Entrepreneurship, Financial, Business Strategy |
| Date: | 2015 |
| URI: | https://ir.uitm.edu.my/id/eprint/122096 |
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- Bilik Koleksi Akses Terhad | Kampus Kota Kinabalu, Sabah
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