Abstract
The open internet service provider (ISP) market causes the internet business to be competitive and obvious and each ISP invests an amount of cost to gain more customers. As a result of the increase in consumer consensus, most ISP companies are dedicated to create a variety of newer, faster and more stable internet products and consistently lower the prices. Besides, in order to sustain loyal customers and attract new customers, providing high-quality service becomes the most important strategy. Even though TM Net Sdn Bhd today has taken a great part in streamyx market, it should think much of customers satisfaction and make an effort to provide them with good streamyx broadband network products in term ofthe reliability and the responsiveness. Problem arises when the performance of Streamyx is being questioned by the numerous complaints it received mostly from dissatisfied Streamyx customer who feel it does not perform up to their expectations. This study is to explore the level of customer satisfaction towards streamyx service which is the dependent variable whether has any significant relationship with the independent variables in term of reliability and responsiveness.
Metadata
| Item Type: | Student Project |
|---|---|
| Creators: | Creators Email / ID Num. Khalit, Nazarihan 2001611355 |
| Subjects: | H Social Sciences > HF Commerce > Consumer satisfaction H Social Sciences > HF Commerce > Customer services. Customer relations |
| Divisions: | Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Business and Management |
| Programme: | Faculty of Business and Management |
| Keywords: | customer satisfaction, Streamyx's service, Kuching, Internet business |
| Date: | March 2005 |
| URI: | https://ir.uitm.edu.my/id/eprint/113902 |
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