Understanding the COVID-19 pandemic impact on hospitality industry: an industry perspective on graduates’ employability in higher education / Wan Nor Bayah Wan Kamarudin ... [et al.]

Wan Kamarudin, Wan Nor Bayah and Mohd Fuza, Zatul Iffah and Mat Ghani, Amanina and Wan Nawawi, Wan Nazriah (2023) Understanding the COVID-19 pandemic impact on hospitality industry: an industry perspective on graduates’ employability in higher education / Wan Nor Bayah Wan Kamarudin ... [et al.]. Asian Journal of University Education (AJUE), 19 (4): 1. pp. 597-612. ISSN 2600-9749

Abstract

Due to the adverse impact of COVID-19 on hospitality business operations and viability, industry viewpoints are essential to assessing the employability of recent graduates. Consequently, the aims of this study were to (1) grasp the effects of COVID-19 on the hospitality industry and (2) determine the impacts on hospitality graduates’ employability from an industrial perspective. Qualitative research was employed to obtain hospitality industry representatives’ opinions, and the data were analyzed utilizing a thematic approach with the Atlast.ti software. The COVID-19 significantly influenced the business operation, thus impacting graduate employability. Therefore, essential employability skills highlighted by industry needs, namely entrepreneurship skills, analytical or critical thinking, communication, and teamwork are vital for graduates’ employability. In addition, substantial knowledge has been pointed out based on participants’ prior experiences in these unprecedented circumstances. There are few empirical studies that have investigated the employability of hospitality graduates during or after the COVID-19 pandemic; nonetheless, this study presents valuable industry insights that can aid Higher Learning Institutions (HLI) in improving curricula, hence indirectly strengthening the employability of hospitality graduates. Conclusions and suggestions have been drawn in relation to industry viewpoints to solicit the interest of hospitality practitioners in higher education institutions and scholars.

Metadata

Item Type: Article
Creators:
Creators
Email / ID Num.
Wan Kamarudin, Wan Nor Bayah
wnbayah@uitm.edu.my
Mohd Fuza, Zatul Iffah
zatul710@uitm.edu.my
Mat Ghani, Amanina
amanina2979@uitm.edu.my
Wan Nawawi, Wan Nazriah
wanna035@uitm.edu.my
Subjects: L Education > LB Theory and practice of education > Higher Education
T Technology > TX Home economics > Hospitality industry. Hotels, clubs, restaurants, etc. Food service
Divisions: Universiti Teknologi MARA, Shah Alam > Faculty of Education
Journal or Publication Title: Asian Journal of University Education (AJUE)
UiTM Journal Collections: Listed > Asian Journal of University Education (AJUE)
ISSN: 2600-9749
Volume: 19
Number: 4
Page Range: pp. 597-612
Keywords: Graduates employability, Hospitality graduates, Industry perspective
Date: October 2023
URI: https://ir.uitm.edu.my/id/eprint/111962
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