Evaluation of tangibility elements in students’ satisfaction during Program Pemantapan Destini Siswa (PDS) at homestay Kg. Pasir Raja / Nur Khairani Ayuni Mohd Sabir and Nurfarahana Doi Mat

Mohd Sabir, Nur Khairani Ayuni and Doi Mat, Nurfarahana (2019) Evaluation of tangibility elements in students’ satisfaction during Program Pemantapan Destini Siswa (PDS) at homestay Kg. Pasir Raja / Nur Khairani Ayuni Mohd Sabir and Nurfarahana Doi Mat. Degree thesis, Universiti Teknologi MARA, Terengganu.

Abstract

The purposes of this research are to identify elements in tangibility dimension and which element in the tangibility dimension give highest impact towards students’ satisfaction at Homestay Kg. Pasir Raja. The descriptive research design will be used to complete this study as this study is a quantitative study. The research instrument that will be used in this study is a survey questionnaire for a total of 85 expected respondents which are all new degree students from semester 1 that involved in the orientation programme called Program Pemantapan Destini Siswa (PDS) from UiTM Dungun, Terengganu. All respondents will be selected via stratified sampling to answer the survey questionnaire which will be distributed by face-to-face in order to collect a relevant data collection. Through this study, with the hope it can contribute findings that can increase the knowledge regarding satisfaction towards homestay service that can improve the homestay operation or business in Dungun area.

Metadata

Item Type: Thesis (Degree)
Creators:
Creators
Email / ID Num.
Mohd Sabir, Nur Khairani Ayuni
2016716835
Doi Mat, Nurfarahana
2016584407
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Sulong, Siti Nurhanifah
UNSPECIFIED
Subjects: H Social Sciences > HF Commerce > Consumer satisfaction
Divisions: Universiti Teknologi MARA, Terengganu > Dungun Campus > Faculty of Hotel and Tourism Management
Programme: Bachelor of Science (Hons) Foodservice Management
Keywords: Homestay, Service Quality, Customer Satisfaction, Tangibility Elements and Student as a Customer
Date: 2019
URI: https://ir.uitm.edu.my/id/eprint/104420
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