Yoyou kieyut: healthy food for breakfast / Masshera Jamaludin ... [et al.]

For many students, the adjustment to university life may be both exhilarating and difficult since they must continually adjust to changes in their course load. These consist of the volume and difficulty of coursework, assignments, tests, and other academic responsibilities. Despite all these duties, they are having limited time to consume a healthy breakfast for energy to start the day. The idea of a ready-to-eat, portable, nutritious meal that does not need to be reheated or cooked before consumption is one of the most useful ways for students to obtain additional functional foods. Therefore, it is critical to produce foods with functional properties that can boost brain function and provide energy while being healthy. This business idea therefore focuses on the innovation of a healthy breakfast product that mainly contains yoghurt. The perceptions of the 55 respondents consist of university students agreeing to buy this product which is handy, portable and healthy meal. Most respondents are in favour of buying this innovative product when it comes onto the market. This data is used as a reference for the finishing of this product to ensure its quality. To support sustainability, this product is packaged with biodegradable plastic packaging. Today, it can be observed that the substitution of healthy food ingredients is slowly gaining in importance due to health progress. To summarise, healthy foods have slowly replaced ingredients in most food preparation processes. The Yoyou Kiyut has the potential to capture not only the Malaysian market but also the international market. With the growth of technology and increased awareness of health issues, this product will meet new needs from every facet of life.