Purchasing behaviour of UiTM Sabah students on soap / Qadaffy M. T. Aidala

Aidala, Qadaffy M. T. (2006) Purchasing behaviour of UiTM Sabah students on soap / Qadaffy M. T. Aidala. [Student Project] (Submitted)

Abstract

Soap is a production formulation of which is specially devised to promote the development of soap. Soap was usually used to clean and protect body from germs. Nowdays, there are so many types of soap in the market. They can be in term of liquid and bar soap. In this study this research conducts to identify the purchasing behavior on soap among the UITM Sabah students.

Metadata

Item Type:	Student Project
Creators:	Creators Email / ID Num. Aidala, Qadaffy M. T. 2006152701
Subjects:	H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling H Social Sciences > HF Commerce > Purchasing. Selling. Sales personnel. Sales executives
Divisions:	Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management
Programme:	Bachelor of Business Administration (Hons) Marketing
Keywords:	Purchasing behaviour; Student; Soap
Date:	2006
URI:	https://ir.uitm.edu.my/id/eprint/102723