Marketing promotions on hauler services with particular references to Faber Haulage Sdn. Bhd.

In most company, marketing has helped in increasing or maintaining their sales volume. In a service, marketing has played a vital part in solving the customer customer problems and satisfy them. Faber Haulage Sdn. Bhd has long seen that need. But to do marketing it needs money. Cost that indirectly bring profit (or loss). This research attempts to find which marketing tool that best suited the company. Which technique that has high impact to the customer but has low cost. In the findings, 22% are using Faber Haulage service because of the personal contact. Since this is a service product, physical evidence does not much play their role . Having a good service and keep in touch with the customer is the best way of selling. Before having a marketing department, Faber Haulage should consider of the cost, would it be viable? In the years to come, Faber Haulage has to consider either to have a marketing department or having a sales person.