Items where Author is "Abdullah, Johari"
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Number of items: 3.
Article
Abdullah, Johari (2017) Revisiting exchange concept: a rationale for marketing mix in Islamic marketing / Johari Abdullah. Journal of International Business, Economics and Entrepreneurship (JIBE), 2 (1). pp. 45-56. ISSN 2550-1429
Abdullah, Johari (2017) Revisiting exchange concept: A rationale for marketing mix in Islamic Marketing / Johari Abdullah. Journal of International Business, Economics and Entrepreneurship (JIBE), 2 (2). pp. 45-56. ISSN 2550-1429
Thesis
Abdullah, Johari (2013) Critical factors in Islamic marketing mix and their relationship with customer satisfaction / Johari Abdullah. Masters thesis, Universiti Teknologi MARA.