Items where Author is "Xinying, Yuan"
Group by: Item Type | No Grouping
Jump to: Article
Number of items: 1.
Article
The digital endorser: how do virtual influencers impact destination brand engagement? / Xinying Yuan and Faiz Izwan Anuar. (2024) Journal of Tourism, Hospitality and Culinary Arts, 16 (1). pp. 928-944. ISSN 1985-8914 ; 2590-3837