Items where Author is "Abd Aziz, Zarith Delaila"

Article

The impact of celebrity endorsement on millennials’ purchase intention towards local health and beauty product / Zarith Delaila Abd Aziz, Muhammad Khalil Omar and Shahira Ariffin. (2020) Advance in Business Research International Journal, 6 (2). pp. 92-102. ISSN (e-ISSN): 2462-1838

Does consumer attitudes and perceived behavioral control impact the purchase intention of halal cosmetic products? / Zarith Delaila Abd Aziz and Norashikin Hussein. (2021) Advances in Business Research International Journal, 7 (2): 1. pp. 1-6. ISSN 2462- 1838

Examining the impact of celebrity endorsement on student’s purchase intention of smartphone / Zarith Delaila Abd Aziz and Zarith Thuraya Abd Aziz. (2021) Advances in Business Research International Journal (ABRIJ), 7 (2): 9. pp. 241-249. ISSN 2462-1838