UiTM, Faculty of Hotel and Tourism Management
(2023)
HTH795: Hospitality Market Analysis / Faculty of Hotel and Tourism Management.
[Teaching Resource]
(Unpublished)
Official URL: https://aims.uitm.edu.my/
Abstract
This subject blends the study of strategic marketing management and market analysis. Students will be exposed on the importance of appropriate marketing system, understand the environment and competitions.
Metadata
| Item Type: | Teaching Resource |
|---|---|
| Creators: | Creators Email / ID Num. UiTM, Faculty of Hotel and Tourism Management UNSPECIFIED |
| Subjects: | L Education > LB Theory and practice of education > Higher Education > Curriculum L Education > LG Individual institutions > Asia > Malaysia > Universiti Teknologi MARA |
| Divisions: | Universiti Teknologi MARA, Shah Alam > Faculty of Hotel and Tourism Management |
| Keywords: | Syllabus, academic, UiTM |
| Collections: | AIMS UiTM |
| Date: | 2023 |
| URI: | https://ir.uitm.edu.my/id/eprint/99249 |
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