Personality traits and Chinese entrepreneur's business performance / Felicia Layap Jembu

Jembu, Felicia Layap (2018) Personality traits and Chinese entrepreneur's business performance / Felicia Layap Jembu. [Student Project] (Submitted)

Abstract

The purpose of this study is to examine the factors that influence the Chinese Entrepreneur’s Business Performance. The independent variables in this study are Need for Achievement, Locus of Control, Self-Efficacy, Risk-Taking Propensity, and Innovativeness while for the dependent variable, it is Chinese Entrepreneur’s Business Performance. A total of 50 respondents in Kuching were involved in answering the survey. Indeed, the data obtained by using Statistical Package for Social Science (SPSS) version 22. Correlation and multiple regression analysis were used to explore the impact and relationship between independent and dependent variable. At the end of this study, found that risk-taking propensity is the most influence on the Chinese Entrepreneur's Business Performance.

Metadata

Item Type:	Student Project
Creators:	Creators Email / ID Num. Jembu, Felicia Layap 2015833992
Subjects:	H Social Sciences > HF Commerce > Business H Social Sciences > HF Commerce > Business > Success in business
Divisions:	Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Business and Management
Programme:	Bachelor of Business Administration (Hons) Marketing
Keywords:	personality traits, need for achievement, the Locus of Control, self-efficacy, innovativeness, risk-taking propensity, a Chinese entrepreneur, business performance
Date:	June 2018
URI:	https://ir.uitm.edu.my/id/eprint/99235