SkyShuttle court / Amiesha Nur Shaheerah Mazlan ... [et al.]

SkyShuttle courts is an indoor badminton court which provides high quality facilities and services for badminton enthusiasts at all skill levels from beginner to the professional. Our business aims to create a welcoming environment for players to enjoy playing badminton while offering a range of services to meet their needs. This business plan outlines the comprehensive strategy to establish and operate a facility catering to badminton lovers. It includes overview of the business concept, target market analysis, marketing strategies, operational plans and financial projections. Our business is located at Taman Bukit Dahlia, Jalan Dahlia, 81700 Pasir Gudang, Johor. This place is strategic since it was near the residential area and school. Our target tarket is residents who live at Taman Bukit Dahlia as the team found that there are no badminton courts for people who live there to play badminton. Therefore, we came out with this business to give them some opportunities and facilities to enjoy playing badminton. The price of our badminton courts rental is affordable as it only costs RM13 per hour starting from 9 am to 1 am. It is in the form of partnership business consists of 4 positions such as General Manager, Administrative Manager, Marketing Manager and Financial Manager which is Harith Izzuddin as a general manager, Amiesha Nur Shaheerah as an administrative manager, Anis Maisarah as a marketing manager and lastly Faiz Danial as the financial manager. The staff were employed based on their skills and experiences before this which somehow can help the business to succeed. SkyShuttle courts offers some services that can help ease the consumers that are in need which our business also provide a racket rental to those who do not have their own racket or a newbie person, racket string and grip repair services and shuttlecock at a lower prices than other badminton courts businesses.