Tudungruffle / Nurizzati Baharudin

My significant path through the internship started at Tudungruffle, and it has been full of exciting and challenging events ever since. This industrial training was required for my sixmonth studies at UiTM Kampus Bandaraya Melaka. On March 1, 2023,1began my industrial training at Tudungruffle, and my placement is at the Tudungruffle headquarters in Conezion, IOI Resort City. I started in the sales department, where I was initially assigned to help the customer service management before being transferred to handle stockist management until the internship ended. Handling stockist management was difficult because it had to be done quickly and effectively, however, the staff was welcoming and helpful throughout the entire journey. Every work taught me a lot, and I learned fresh skills and knowledge as a result. It has been an interesting adventure since my managers entrusted me with a real job and complete control of the stockists. Throughout this report, it includes the task I did throughout the internship, analyzing the company’s SWOT and did some research on how to make improvement in each of the SWOT elements with some recommendations. The SWOT analysis covers the most important information about the company’s strengths, weaknesses, opportunities, and threats. Finally, during the internship period, I got the opportunity to experience various events that are joined by Tudungruffle. Hence, from those events, I did observations and made connections with new people to expose myself to this working world. I really enjoy my internship process even though it is hard for me at first to adapt to the new environment, in the end it is totally worth it.