Research on the marketability of life insurance in Malaysia ('79-'83) / Marinah Mohd Alim...[et al.]

Mohd Alim, Marinah and Mohd Razali, Rosnaliza and Mohd Dom, Safura and Marjan, Zarinah and Mohd Nordin, Zurina (1985) Research on the marketability of life insurance in Malaysia ('79-'83) / Marinah Mohd Alim...[et al.]. [Student Project] (Unpublished)

Abstract

Insurance a name many have heard of but seldom bothered to probe deeper. Insurance in Malaysia is developing although at a slow rate compared to the other industries. In spite of the growth over the last ten years, in global terms the Malaysian insurance market can be considered relatively snail.
This research was conducted to find out the marketability of life insurance, to find out how aware the public are of life insurance and to make recommendations.

Metadata

Item Type: Student Project
Creators:
Creators
Email / ID Num.
Mohd Alim, Marinah
82194766
Mohd Razali, Rosnaliza
82236839
Mohd Dom, Safura
82098750
Marjan, Zarinah
82178997
Mohd Nordin, Zurina
82552941
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Tan, Liam Seng
UNSPECIFIED
Subjects: H Social Sciences > HG Finance > Insurance > Life insurance
Divisions: Universiti Teknologi MARA, Shah Alam > Faculty of Business and Management
Programme: Advanced Diploma in Business Studies (Finace)
Keywords: Life insurance, global, literature
Date: 1985
URI: https://ir.uitm.edu.my/id/eprint/95428
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