Yakup, Kalsom
(2010)
Understanding the needs and factors that influencing credit card usage: from perspectives of STIDC'S headquarters / Kalsom Yakup.
Degree thesis, Universiti Teknologi MARA, Sarawak.
Abstract
The purpose of this study was to investigate the factors that influence the use of credit cards among STI DC’s staffs in the Headquarters Office, Kuching. The types of purchase made using credit cards were also identified. The samples consisted of 120 credit cardholders from STIDC’s Headquarters’ staffs. The findings of the study revealed that 50 % of respondents indicated that sometimes they made purchase using credit card for their Living Expenses. In addition, 57.8 % agreed that it is necessary to have credit card with you when you travel.
Metadata
Item Type: | Thesis (Degree) |
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Creators: | Creators Email / ID Num. Yakup, Kalsom 2007138981 |
Subjects: | H Social Sciences > H Social Sciences (General) > Study and teaching. Research H Social Sciences > HG Finance > Credit. Debt. Loans |
Divisions: | Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Business and Management |
Programme: | Bachelor of Business Administration (Hons) Marketing |
Keywords: | credit cards, purchasing, need and factors, lifestyle |
Date: | 2010 |
URI: | https://ir.uitm.edu.my/id/eprint/90977 |
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