A comparison between Malay and Chinese ethnics in Kuching North City / Mohamed Faizal Shah Ali

Ali, Mohamed Faizal Shah (2007) A comparison between Malay and Chinese ethnics in Kuching North City / Mohamed Faizal Shah Ali. [Student Project] (Unpublished)

Abstract

Children influence and interaction with their parents happens everyday and almost in every situation. The main focus of this research is to study the nature of children-parents interaction and influence in parent’s purchasing decision between Malay and Chinese ethnics in Kuching North City area.

Metadata

Item Type:	Student Project
Creators:	Creators Email / ID Num. Ali, Mohamed Faizal Shah 2004277547
Subjects:	H Social Sciences > H Social Sciences (General) H Social Sciences > H Social Sciences (General) > Study and teaching. Research
Divisions:	Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Business and Management
Programme:	Bachelor of Business Administration (Honours) (Marketing)
Keywords:	Malay, Chinese, ethnics
Date:	2007
URI:	https://ir.uitm.edu.my/id/eprint/90900