COM205: Business plan and content marketing / Faculty of Communication and Media Studies

UiTM, Faculty of Communication and Media Studies (2025) COM205: Business plan and content marketing / Faculty of Communication and Media Studies. [Teaching Resource] (Unpublished)

Official URL: https://aims.uitm.edu.my

Abstract

The emphasis of this course is to nurture contentpreneurship culture among students so that they can appreciate the value of contentreneurship in their daily life. Students will be introduced to the fundamental of contentpreneurship: its concept and theoretical framework of contentpreneurship, and the individual contentpreneurial development. Students will also be exposed to creative and innovative development that will enhance them in identifying business opportunities. Emphasis will also be made on methods of starting a business.

Metadata

Item Type: Teaching Resource
Creators:
Creators
Email / ID Num.
UiTM, Faculty of Communication and Media Studies
UNSPECIFIED
Subjects: L Education > LB Theory and practice of education > Curriculum
L Education > LG Individual institutions > Asia > Malaysia > Universiti Teknologi MARA
Divisions: Universiti Teknologi MARA, Pahang > Jengka Campus
Keywords: Syllabus, academic, UiTM
Collections: AIMS UiTM
Date: 2025
URI: https://ir.uitm.edu.my/id/eprint/90742
Edit Item
Edit Item

Download

[thumbnail of 90742.pdf] Text
90742.pdf

Download (95kB)

ID Number

90742

Indexing

Statistic

Statistic details