Role of marketing in property consultation organization: a case study of HF Service and Management / Nor Syazila A-Ham Suri

The purpose of this paper is to analyze the role of marketing in property consultation service organization. Case studies derived from HF Service & Management. Data were drawn from observation, interview and also supported by certificate and clinical proven. The study has proven that a good marketing can make the community aware with their existing in order to settle down their property management. Other than that, they can establish a good company rather than increase their profit in the future. This study will give guideline to assist the company in enhance their business sustainability and also identify their strengths and weaknesses in improving their sales in general.