The impacts of oil prices changes on consumer buying behaviors on purchasing automobile / Sylisvester Banyah Jandan

The aim of the research was to examining the impacts of oil prices changes on consumer buying behaviors toward purchasing automobile in Malaysia. The consumers always change their demand on cars if they can observe the current economy and the prices of the oil changes. The prices of oil are very sensitive in Malaysia, because most of the activities was using petrol and gasoline to runs the business and daily routine. Consumers need petrol to move using cars and also business in Malaysia. Let say, automotive in Malaysia, the automotive industry also produce the cars that can adapt the real situation and economical. If the prices of oil increase, the consumer will change their lifestyle to be more economical and switch to economical cars. Through this research, the impacts of the changes oil prices was given the negative impact if the prices of oil increase, but if the prices of the oil decrease the consumers have the positive relationship. Based on the (L. Ashley et. al 2008), the relationship between gasoline prices and the demand for vehicles fuel efficiency is important for environmental policy but poorly understood in the academic literature. The research provides empirical evidence that automobile manufacturers set vehicle prices as if consumers respond to gasoline prices. In this research, how impacts the oil prices changes toward consumers buying behaviors on purchasing automobile. The consumers always change their demand if they see the changes on oil prices. This is because; between oil and consumers demand is almost related, such as consumers demand on cars and the prices of oil changes. This research evaluates the impacts oil prices changes toward consumer buying behaviors.