Determinants of online shopping intention towards sport products among Selangor football fans / Rozaliana Jepiridin

Jepiridin, Rozaliana (2018) Determinants of online shopping intention towards sport products among Selangor football fans / Rozaliana Jepiridin. Masters thesis, Universiti Teknologi MARA (UiTM).

Abstract

The blooming of online shopping has attracted academic researchers and practitioners in diverse industries to investigate the determinants of online shopping intention among consumers. Although various approaches have been taken, there is no consenus of theoretical models to explain online shopping intention, especially in sports industries.

Item Details

Item Type:	Thesis (Masters)
Creators:	Creators Email / ID Num. Jepiridin, Rozaliana UNSPECIFIED
Contributors:	Contribution Name Email / ID Num. Thesis advisor Tah Fatt, Ong (Dr.) UNSPECIFIED
Subjects:	H Social Sciences > HF Commerce > Merchandising H Social Sciences > HF Commerce > Electronic commerce
Divisions:	Universiti Teknologi MARA, Shah Alam > Faculty of Sport Science and Recreation
Programme:	Master of Science
Keywords:	Subjective, Structural, Football
Date:	2018
URI:	https://ir.uitm.edu.my/id/eprint/87033