Jepiridin, Rozaliana
(2018)
Determinants of online shopping intention towards sport products among Selangor football fans / Rozaliana Jepiridin.
Masters thesis, Universiti Teknologi MARA (UiTM).
Abstract
The blooming of online shopping has attracted academic researchers and practitioners in diverse industries to investigate the determinants of online shopping intention among consumers. Although various approaches have been taken, there is no consenus of theoretical models to explain online shopping intention, especially in sports industries.
Metadata
| Item Type: | Thesis (Masters) |
|---|---|
| Creators: | Creators Email / ID Num. Jepiridin, Rozaliana UNSPECIFIED |
| Contributors: | Contribution Name Email / ID Num. Thesis advisor Tah Fatt, Ong (Dr.) UNSPECIFIED |
| Subjects: | H Social Sciences > HF Commerce > Merchandising H Social Sciences > HF Commerce > Electronic commerce |
| Divisions: | Universiti Teknologi MARA, Shah Alam > Faculty of Sport Science and Recreation |
| Programme: | Master of Science |
| Keywords: | Subjective, Structural, Football |
| Date: | 2018 |
| URI: | https://ir.uitm.edu.my/id/eprint/87033 |
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