Air-cond purifier / Nur Ain Mohd Khusairy Faisal

Panasonic is a major Japanese brand company for electric products manufactured by Panasonic Corporation. Panasonic offers a wide range of products and services including electronic components, telecommunications equipment, automotive systems, industrial equipment, and also non-electric products such as home renovation and construction. In this study, I was given an opportunity to do analysis on this company that manufactured the same product that I interested to develop. Even though this company have many types of product, I would like to focusing on their air conditioning system. The new innovation I want to improve the existing product of the Panasonic air conditioner is called as Air-Cond Purifiers which is combine an air purifier and an air conditioner into one device. Furthermore, I have done the analysis on the Panasonic Corporation in order to determine their strength, weaknesses, opportunities and threats of their an air conditioner. There are three problems I found which are an air conditioner not blowing cold air, an air conditioner is gives the bad impact for our health and easy spreads an unpleasant odour. These disadvantages gives me an ideas to produce new product to overcome these problems. I propose to combine an air purifier and an air conditioner into one device. As a result, it will become a multifunction device that can provide cool airflow as well as an air purifier that can clean the air and prevent an unpleasant odours. It also convenient, save electricity, save money and space by eliminating the need to buy a large air purifier for home or office. I am very sure this product can go further as new innovations for air conditioning system in our industries. It will ensure that the Panasonic Corporation will be one step ahead than other competitors.