Abstract
Panasonic Corporation was founded in 1958 and is one of the world's largest manufacturers of electronic devices, with a global network of over 634 companies. Panasonic Corporation is headquartered in Osaka, Japan and is currently led by Kazuhiro Tsuga. The products represent home appliances, digital audio-visual, office products, aviation, and other fields. Panasonic has over 70 products ranging in size from an electric toothbrush to a large LCD television. The Panasonic brand and its slogan "Panasonic ideas for life" represent advanced technology and a wide range of different products and services based on the idea that innovation will improve people's well-being worldwide. Its products include electric, ceiling, and ventilating fans and wall fans and home appliances such as home showers, vacuum cleaners, rice and slow cookers, blenders, juicers, food processors, food grinders, and electric irons, dish dryers, and bidets.
In this case study, Panasonic product, an epilator, will be investigated and identified along with its current difficulty in this case study analysis. A better solution will be provided to Panasonic to be implemented, improving the epilator's existence and providing a better function to users. As a result, the report addresses the following recommendations to resolve its product evolution, product improvement and product solution of epilator, which are the product SWOT analysis, epilator weakness and finding, product recommendation and improvement, a new solution for the product to evolve into the innovation of the future product.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Azhar, Ilya Farhanis UNSPECIFIED |
Contributors: | Contribution Name Email / ID Num. Advisor Azizan, Farah Lina UNSPECIFIED |
Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty |
Divisions: | Universiti Teknologi MARA, Perlis > Arau Campus > Faculty of Computer and Mathematical Sciences |
Keywords: | Panasonic, epilator |
Date: | 2021 |
URI: | https://ir.uitm.edu.my/id/eprint/83735 |
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