Abstract
Students will be exposed to the planning of structure and organization of an event. They will also learn on getting the right crowd by creating effective communication and public relation. This course will empower student with the skills and knowledge in event management in all areas from planning, preparing and producing conferences, workshops, exhibitions and functions. Students also will be able to use their creativity to bring together a group of people at a time, in a place, and for a purpose; with the aim of producing a memorable occasion that makes a difference to those involved. Understand the role of an event manager from administration to operations to marketing and risk management. So planning skills, time management and evaluation are also important elements of learning.
Metadata
Item Type: | Teaching Resource |
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Creators: | Creators Email / ID Num. UiTM, College of Creative Arts UNSPECIFIED |
Subjects: | L Education > LB Theory and practice of education > Curriculum L Education > LG Individual institutions > Asia > Malaysia > Universiti Teknologi MARA |
Divisions: | Universiti Teknologi MARA, Shah Alam > College of Creative Arts |
Keywords: | Syllabus, academic, UiTM |
Collections: | AIMS UiTM |
URI: | https://ir.uitm.edu.my/id/eprint/82426 |