Implication of customer and entrepreneurial orientations for Malay SME performance in Selangor / Zetty Akhtar Shafinaz Saleh

Saleh, Zetty Akhtar Shafinaz (2014) Implication of customer and entrepreneurial orientations for Malay SME performance in Selangor / Zetty Akhtar Shafinaz Saleh. [Student Project] (Unpublished)

Abstract

This research is focused on the Malay Small and Medium Enterprise (SME) performance in Selangor. In background of study, this research will discuss about dependent and independent variables. Dependent variable in this study is Malay SME performance and the independent variables are the implication of customer orientation and entrepreneurial orientation. This paper will discuss the gap of the problem in the research in problem statement.

Metadata

Item Type:	Student Project
Creators:	Creators Email / ID Num. Saleh, Zetty Akhtar Shafinaz 2012607744
Contributors:	Contribution Name Email / ID Num. Thesis advisor Md Lazan, Rohanizan UNSPECIFIED
Subjects:	H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business
Divisions:	Universiti Teknologi MARA, Johor > Segamat Campus > Faculty of Business and Management
Programme:	Bachelor of Business Administration (HONS) Islamic Banking
Keywords:	Small and Medium Enterprise, SME
Date:	2014
URI:	https://ir.uitm.edu.my/id/eprint/80790