Factors contributing to the business failure of a construction firm : a case of Suprawell Sdn Bhd / Azarudin Berudin and Daphne Gayle Manggala

Berudin, Azarudin and Gayle Manggala, Daphne (2015) Factors contributing to the business failure of a construction firm : a case of Suprawell Sdn Bhd / Azarudin Berudin and Daphne Gayle Manggala. Masters thesis, Universiti Teknologi MARA, Sabah.

Abstract

The purpose of this paper is to identify the factors contributing the business failure of a construction firm and ways to minimize its continuous losses. The construction industry is one of the most competitive and highly risk businesses when compared to other economic areas due its complex nature. A study was conducted on a construction firm, Suprawell Sdn. Bhd., local based company which has been operated since 1993. For the past eight (8) years, the company has gain no tender awards resulting in no profit. The result from this study found that the factors contributing to the business failures of a firm are lack of managerial skills, lack of marketing knowledge, education level of the top management and its employees as well as the company's Return on Assets (ROA). Based on findings as well as interviews from the top management and its employees, a conclusion and recommendation have been provided in order to minimize its continuous losses.

Metadata

Item Type: Thesis (Masters)
Creators:
Creators
Email / ID Num.
Berudin, Azarudin
2013803912
Gayle Manggala, Daphne
2013278394
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Mohammed, Rozita @ Uji
rozlim97@uitm.edu.my
Subjects: H Social Sciences > HD Industries. Land use. Labor > Construction industry
H Social Sciences > HF Commerce > Business
H Social Sciences > HF Commerce > Success in business. Performance
Divisions: Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management
Programme: Master of Business Administration
Keywords: Construction firm; Factors; Business failure
Date: 2015
URI: https://ir.uitm.edu.my/id/eprint/74218
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