Samsan Class / Ashraf Shamsudin and Muhammad Faez Shazwan Mohd Roslan

Shamsudin, Ashraf and Mohd Roslan, Muhammad Faez Shazwan (2022) Samsan Class / Ashraf Shamsudin and Muhammad Faez Shazwan Mohd Roslan. [Entrepreneurship Project] (Submitted)


The term "social media marketing" refers to the process of attracting the attention of a social media user for a specific purpose. In today's industry, social media marketing has become one of the most effective tools for businesses to increase their product's visibility. Based on the assignment that has been given, our group has been assigned to create a Facebook Page (FB) that is purposely for the marketing and selling of the product.
Samsan Class provides accessories and lifestyles to customers. Our products are made out of silicone, and people of all ages have begun wearing these wristbands to make a statement. The initial objective of our business is to offer original merchandise and collaboration from local music bands to music fans and also at the same time offer affordable prices and as well as unique and stylish designs to wear.
According to Miss Nur Najjah Binti Abd Rahim, there are numerous things that must be followed in the Facebook Page, such as the Teaser for the product, Soft Sell, and Hard Sell, as well as a couple of other posts that must be posted. Before entering the firm, the researchers must also register under E-Commerce as one of the rules.
Our group will present proof of the corporation in this report, such as some of the items that have been posted on Facebook and the business past, which in this case will be more focused on the firm that has been collaborating.
Based on the product that has been chosen, our customers can choose a wristband to notify the world about a cause they support or care about, which is why wristbands were chosen as the main merchandise. Apart from that, we believe that wearing a bracelet can be simple and attractive. We also feel that, due to the needs of the customer, this product will last a long time on the market.


Item Type: Entrepreneurship Project
Email / ID Num.
Shamsudin, Ashraf
Mohd Roslan, Muhammad Faez Shazwan
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing
T Technology > TT Handicrafts Arts and crafts > Home arts. Homecrafts. > Decorative crafts
Divisions: Universiti Teknologi MARA, Selangor > Puncak Perdana Campus > Faculty of Film, Theatre and Animation
Keywords: Samsan Class, Facebook, sales, marketing, wristbands
Date: 2022
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