Abstract
Our corporate slogan is "Unlock the Goodness in You," which implies we encourage consumers to look more attractive by wearing a Syafeef Enterprise hijab. The main goal of this business is to assist Muslim women in more perfectly covering their aurah with a hijab material that is very easy to shape, has a premium quality hijab, has various types of hijabs and colour options that suit Malaysians' skin tone, and can give customers a more elegant look when wearing it. The most essential thing is that we sell scarves that seem like costly scarves but are reasonably priced.
We established our business in early March and have solely used social media platforms since then. Since the Covid-19 pandemic expanded throughout the world, social media has become one of the possibilities for entrepreneurs to promote items, which is something Syafeef Enterprise could not overlook. One way we attract consumers is by offering surprise gift boxes, money bouquets, and hijab floral services. As a result, Syafeef Enterprise provides consumers with home delivery services. Customers have given us a lot of positive feedback regarding the quality of the hijab, which is incredibly comfortable and simple to style.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Shaharuddin, Nur Syafiqah UNSPECIFIED Mohd Fauzi, Nur Afifah UNSPECIFIED |
Subjects: | G Geography. Anthropology. Recreation > GT Manners and customs > Costume. Dress. Fashion > Materials and articles of clothing. Details and accessories > Headgear. Including hats, hoods, etc. H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing T Technology > TT Handicrafts Arts and crafts > Clothing manufacture > Dressmaking and women's tailoring. Fashion |
Divisions: | Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Hotel and Tourism Management |
Keywords: | Syafeef Hijab, facebook, sales, hijab, fashion, women accessories |
Date: | 2022 |
URI: | https://ir.uitm.edu.my/id/eprint/71300 |
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