Impresso espresso coffee bar / Carlos Jalil … [et al.].

Performance improvement plays an essential role in addressing the issue of job satisfaction among employees. The Behaviour Engineering Model (Gilbert, Impresso Espresso Coffee Bar is founded in the year of 2015 and is a special concept of coffee bar in this area and we wanted to be the best and become one of the main attractions for the public in the Kota Samarahan area. It is formed under the Business Registration Act 1956 (Amendment 1978) and Procedures of Business Registrations 1957 where we form a partnership in order to do our business. Our coffee bar is located at the Desa Ilmu, Kota Samarahan opposite the Kentucky Fried Chicken (KFC) and Pizza Hut whereby our office is located also here at the first floor of the shop lot. Our main product is coffee and we also provide waffles and toasted bread. The greater risk that we might face later on in order for us to conduct our business is we are going to compete with big company which is our main competitors and we are going to have a competitive advantage because we are still new in this field. Our main competitor for this business is Starbucks and TommyBoy Café.