Small and Medium Enterprise perception toward High Value Manufacturing to gain competitive advantages in Parit Raja, Batu Pahat, Johor / Abdul Mutholeb Abdullahe

The purpose of this research is to study the perception of SME’s in manufacturing sectors towards High Value Manufacturing. The study was done in Parit Raja, Batu Pahat, Johor. The execution of this study had been done towards the SME’s in manufacturing sectors. Within the location, 34 SME’s in manufacturing sectors had registered to. Thus all 34 of the SME’s is eligible to be the respondents. In order to examine the Perception cause and effect technique had been used to study the relation in between HVM perception with the competitive advantage. The respondents were being asked the question about the HVM pillars.
In order to analyse this data, various analysis method will be use such as frequency analysis, reliability analysis, pearson correlation analysis and also multiple regression analysis. From the overall of the study, it shows that HVM had positive relation with competitive advantage.