Hola Kitchen / Nurfazlina Jaafar

Jaafar, Nurfazlina (2021) Hola Kitchen / Nurfazlina Jaafar. [Entrepreneurship Project] (Unpublished)


Hola Kitchen by Faz is a company established in 2021 by Nurfazlina binti Jaafar and operated in Klang, Selangor. The company operates the business by selling Roti Jala and three different types of dishes to go with Roti Jala which is chicken curry, beef curry, and serawa durian. The location of the shop is very strategic because it is in the heart of the city and close to Shah Alam and Setia Alam which is the focus of the public. Hola Kitchen by Faz are using social media such as Facebook as our medium connect with people while doing this business. This is because people nowadays spend a lot of their time on social media, and we have a huge opportunity. Hola Kitchen by Faz use Facebook to be promoted and sell our product to the customers and the same time we share information about our product and nature.
In this report, I also included Facebook Post that consists of teaser, copywriting of hard sell and copywriting of soft sell. Moreover, I have compiled all the details needed including the registration of the company which is also needed to be in this report. Thus, I have compiled all the important data in this report. We created this business that related to the food-based with a mission which is to ensure that our customers satisfied with our products and providing high quality.
Roti Jala is a popular teatime snack served with curry dishes in Indonesia, Malaysia, and Singapore. The Roti Jala is a nice dish that, due to the way it is made, resembles a lace doily. Hola Kitchen by Faz's Roti Jala is very soft and served with curry that is appetising and satisfies everyone's taste.


Item Type: Entrepreneurship Project
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Jaafar, Nurfazlina
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing
T Technology > TX Home economics > Cooking, Malay
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management
Keywords: Hola Kitchen, facebook, sales, Roti Jala, Malay Food
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/61834
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