Scrumptious Brownies / Nor Izyan Murad

Murad, Nor Izyan (2021) Scrumptious Brownies / Nor Izyan Murad. [Entrepreneurship Project] (Unpublished)

Abstract

Scrumptious Brownies by IM is a start up business that sells brownies based in Shah Alam, Selangor. Scrumptious Brownies by IM target customers are for those who love brownies but are in affordable price. The main objective for this business is to fulfil people’s cravings towards chocolate brownies. The ingredients that Scrumptious Brownies by IM uses is only premium ingredients but the outcome is that they still sell in reasonable price with different pieces or sizes. There are no artificial ingredients contain in this product because we want to make our customers satisfied with our brownies. Scrumptious Brownies has established on 6 th March, 2021 and their goals is to introduce the best brownies in town where customers can choose the size as there are 3 sizes available to be chosen.
In this pandemic, it’s really hard to sell products in retail shop. So, Scrumptious Brownies by IM decided to start their business by selling it online promote them through social media especially facebook. Facebook is also a platform where Scrumptious Brownies by IM shares their information and the product of their nature whether it’s about brownies, or facts about chocolates in general. We also prepare delivery charge for customers who are interested in purchasing or buying our brownies in affordable rate based on the distance.

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Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Murad, Nor Izyan
2020143715
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing
T Technology > TX Home economics > Cooking > Baking. Confectionery
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management
Keywords: Scrumptious Brownies, facebook, sales, brownies, baking
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/61613
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