Asus / Muhammad Luqman Zulkifli

Zulkifli, Muhammad Luqman (2022) Asus / Muhammad Luqman Zulkifli. [Entrepreneurship Project] (Unpublished)


This assignment is about identifying the problem with the product. The company that I have chosen is AsusTeK Computer Inc. by Taiwanese multitional computer and phone hardware and electronics company. From their variety of products, I have chosen the Asus ROG Chariot Core Gaming Chair to do my analysis. In this case study, I have done the SWOT analysis to identify the strength, weaknesses, opportunities, and threats of the Asus ROG Chariot Core Gaming Chair. The main problem I identified on this Asus ROG Chariot Core Gaming Chair is that the chair is extremely expensive. From the problem, I can come up with the best solution which is make a big discount to attract more people to buy the product like other Asus product with the discount.


Item Type: Entrepreneurship Project
Email / ID Num.
Zulkifli, Muhammad Luqman
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
T Technology > T Technology (General) > Industrial research. Research and development
Divisions: Universiti Teknologi MARA, Perlis > Arau Campus > Faculty of Computer and Mathematical Sciences
Keywords: Asus ; ROG Chariot Core Gaming Chair ; Extremely Expensive
Date: 14 June 2022
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