Second Chance Tutor Sdn Bhd: Business Plan / Nur Fadzliana Ahmad … [et al.]

Ahmad, Nur Fadzliana and Abd Rahim, Shahrul Ridzwan and Ramle, Muhammad Faris and Mohammad Ali, Aliff Naimi and Saadun, Auni Amirah (2022) Second Chance Tutor Sdn Bhd: Business Plan / Nur Fadzliana Ahmad … [et al.]. [Entrepreneurship Project] (Unpublished)

Abstract

A business plan is one of the important tools to open a business. A business plan is described as written documents and is known as a business proposal, project paper, and working paper.Our group decide to do learning service to our customer, which is, Second Chance Tutor. Second Chance Tutor is a company operated in year 2016 based in at Jalan Pantai Permai 2, Pantai Dalam, 59200, Kuala Lumpur that offers tutoring services for a wide variety of subjects especially for SPM repeaters. Our company offers tutoring face to face for SPM subjects such as Bahasa Melayu, English, Math and Science. The company is currently a sole proprietorship, which own by the company’s CEO, Aliff Naimi Bin Mohammad Ali. Second Chance tutor‘s management team consists of marketing manager, Nur Fadzliana Binti Ahmad and three tutor staffs which are Shahrul Ridzwan Bin Abd Rahim, Muhammad Faris Bin Ramle and Auni Amirah Binti Saadun. As we know, Sijil Pelajaran Malaysia (SPM) certificate is very important and having good results will help, you secure a spot in universities or colleges to further your studies. Not only that, you can also use your SPM results to get a scholarship. Our company’s focus is to help SPM repeaters by providing a comfortable place for them to study and to solve their problems to understand the subjects that they do not. We understand that some SPM repeaters felt unmotivated to study after they failed their SPM. One of the reason is that they are too shy to attend classes with younger students and was embarrassed to see their friends in a class ahead of them, which leads them to give up in their studies. This problem leads to our company’s motto, which is ‘Learning feels good again’. Second Chance Tutor is located at at Jalan Pantai Permai 2, Pantai Dalam, 59200, Kuala Lumpur, which is a strategic area of our target market. Therefore, our target market is teenagers and adults, which are age 18 years old, and above who have failed their SPM examination and live around Pantai Dalam, Kuala Lumpur. In this area, our competition consists of Pusat Tusyen Mawar, Pusat Tusyen Acme and Pusat Tusyen Ankaboot. We are offering an affordable price for our tutoring services because most of the area’s residents are living in flats. With this pricing strategy, we set the price of our tutoring services slightly below than other competitors. Second Chance Tutor finance their business by using personal contribution from the owner, Aliff Naimi Bin Mohammad Ali amounted RM18, 977 from a bank loan and RM119, 112 from his own capital. After five years, the company’s total sales are around RM 2,050,000. In conclusion, we hope that Second Chance Tutor will help many people who are struggling to pass their SPM examination and constantly deliver the best solution for them in order to increase the rate of Pantai Dalam, Kuala Lumpur SPM examination grades and to maintain a good revenue and sales every year in the company.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Ahmad, Nur Fadzliana
2021119549
Abd Rahim, Shahrul Ridzwan
2021627216
Ramle, Muhammad Faris
2021470814
Mohammad Ali, Aliff Naimi
2021152147
Saadun, Auni Amirah
2018634904
Contributors:
Contribution
Name
Email / ID Num.
Advisor
Wan Hasan, Wan Hasmat
252942
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
H Social Sciences > HD Industries. Land use. Labor > Business analysts
Divisions: Universiti Teknologi MARA, Melaka > Bandaraya Melaka Campus > Faculty of Business and Management
Keywords: Entrepreneurship; Business Plan; Tutoring services; Extracurricular
Date: 2022
URI: https://ir.uitm.edu.my/id/eprint/61282
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