Abstract
Wikipedia is considered a globally primary resource for public review. As it is the largest, free, and most popular general reference work on the World Wide Web, it is easy for web crawlers to do their search indexes and improve the visibility of the page in the digital world. To sustain its top ranking in organic search and display of any search engines, Wikipedia attracts many links and contains a large amount of content on a broad set of topics. Document about Universiti Teknologi MARA (UiTM) started in Wikipedia since 2004, and it has been consistently evolving since then. UiTM has many branch campuses throughout the nation. It is Malaysia's largest institution of higher learning in terms of size and population, with the anchor campus in Shah Alam and one in each state. Whilst the main university is visible digitally, the branch campuses are almost invisible digitally. These may lead to inauthentic content and dispute of affiliation among the UiTM branches. This paper discusses the approach taken to overcome the problem of the authenticity of facts about UiTM. Content analysis is deployed throughout all related campus pages found on Wikipedia. A table of guideline was developed to form an authenticity checklist.
Metadata
Item Type: | Article |
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Creators: | Creators Email / ID Num. Abd Rahman, Hayati UNSPECIFIED Mohd Noor, Zainab UNSPECIFIED Abd Rashid, Amirul UNSPECIFIED Mohd Janor, Roziah roziahmj@uitm.edu.my |
Subjects: | L Education > LC Special aspects of education > Social aspects of education > Education and state > Higher education and the state |
Divisions: | Universiti Teknologi MARA, Shah Alam > Faculty of Computer and Mathematical Sciences |
Journal or Publication Title: | Malaysian Journal of Computing (MJoC) |
UiTM Journal Collections: | UiTM Journal > Malaysian Journal of Computing (MJoC) |
ISSN: | 2600-8238 |
Volume: | 7 |
Number: | 1 |
Page Range: | pp. 1027-1035 |
Keywords: | Content Authenticity, Digital Visibility, Search Engines |
Date: | April 2022 |
URI: | https://ir.uitm.edu.my/id/eprint/60836 |