SZ DJI Technology Co., Ltd. / Mohamammad Aiman Azizi

SZ DJI Technology Co., Ltd. more popularly known as its trade name DJI which stands for Da-Jiang Innovations. It is a Chinese technology company headquartered in Shenzhen, Guangdong with manufacturing facilities throughout the world. DJI manufactures commercial unmanned aerial vehicles as known as drones for aerial photography and videography. It also designs and manufactures camera gimbals, action cameras, camera stabilizers, flight platforms and propulsion systems and flight control systems. Its camera drone technology is widely used in the music, television and film industries. One of the focused products is Unmanned Aerial Vehicle (DJI Phantom 3 Advanced). The Phantom series has evolved to integrated flight programming with a camera, WIFI or Lightbridge connectivity and the pilot’s mobile device. DJI Phantom 3 Advanced can be used as an autonomous survey drone or vessels that deliver high performance for data acquisition at wide area above the sky. DJI Phantom 3 Advanced is integrated with other top-notch survey component to deliver full satisfactory usage for the user. But, in photogrammetry the most important thing needs to be put in priority is the quality of the data and one of the factors that can influence the data quality is the capability of the equipment. DJI Phantom 3 Advanced delivers excellent full-HD video. The convenience and safety features allow beginners to get flying fast. New sensors and an additional satellite navigation make flying indoors and outside more stable than its predecessors. Support DJI's Intelligent Flight options including autonomous waypoint navigation or Follow Me. First in term of battery life which is type of battery used. Our company which is Phoxic Enterprise will innovate this product by the battery that have been used which is Battery LiPo 4S should be upgraded with many replacement batteries in the market that can give better and longer-lasting performance such as LiPo 3S. Our company will upgrade this battery so that it will be more compatible with the UAV specifications and have the maximum mAh model that can be handle. Second, our company will come out with a better design for the new product. Thus, the design of the new product must look good and easy to carry anywhere. Smaller and beautiful design can attract many customers to buy it. The design must be made of quality materials and able to last a long time so that the tool is not easily damaged and so on. The brand of the product can be introduced worldwide since it has the capability to produce excellent performance in equipment operation and result in data acquisition. The upcoming product that will be produced to the world in future is Phoxic Phantom. This new recommended product has excellent battery life and the design of the product is easy to carry around.