Abstract
The development of financial technology has led to a significant increase in cashless transactions in recent years. As fintech products like e-wallet are expanding, consumers are switching from cash to cashless. Young adult consumers in the 21st century were considered technology experts as they came into being in the era of technology used for smartphones. This research investigated factors affecting of adoption e-wallet among undergraduate in UiTM Negeri Sembilan, Seremban Campus (UiTM Seremban) by using cross-sectional analysis of 384 target respondents in three different faculties. This research compares the adoption of e-wallet among students according to the faculties and observes the factors that influence an adoption of e-wallet amongst student of UiTM Seremban. To analyse the results, Kruskal Wallis Test and backward method for Multiple Linear Regression was used. The researchers analysed the whole assumption before carrying out the study. As this monitoring was completed, multiple regression tests were performed using the backward approach. The findings from this research reveal that convenience, social influence, security and speed have positive and significant relationship with adoption of e-wallet. Furthermore, convenience is found to be the key impact factors for the use of the e-wallet by students. This research allows and helps digital market service providers to understand better the importance of e-wallet use for the purposes of transactions.
Metadata
Item Type: | Student Project |
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Creators: | Creators Email / ID Num. Zalaruddin, Muhammad Nur Iqbal UNSPECIFIED Shakarudin, Nur Aishah UNSPECIFIED Abd Razak, Siti Nuraisyah UNSPECIFIED |
Contributors: | Contribution Name Email / ID Num. Thesis advisor Ghazali, Nurdia Azlin UNSPECIFIED |
Subjects: | H Social Sciences > HA Statistics H Social Sciences > HA Statistics > Statistical data Q Science > QA Mathematics > Study and teaching Q Science > QA Mathematics > Mathematical statistics. Probabilities Q Science > QA Mathematics > Mathematical statistics. Probabilities > Data processing |
Divisions: | Universiti Teknologi MARA, Negeri Sembilan > Seremban Campus > Faculty of Computer and Mathematical Sciences |
Programme: | Bachelor of Science (Hons.) Statistics |
Keywords: | influence an adoption, E-Wallet, UiTM Negeri Sembilan, Seremban |
Date: | 2021 |
URI: | https://ir.uitm.edu.my/id/eprint/59288 |
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