Stella Hijab/ Noraina Fatihah Affendi … [et al.].

In this report, we only focusing on our business plans, matters such as opportunities of the business and how to overcome the problems in the business. Other than that, we also focused on how we make a plan or implementing a strategic plan in our business continuously consumed by the customers. We have chosen Stella Hijab as our main business to observe. After doing some research we have identified several of the problem such as lack of variety of hijab style because customers taste will change time by time. The next problem is high competition with the hijab shop. This is because some of our product sold in the other shop with the lower price so some of customers preferred go to the other shop over Stella Hijab.