ENT 300: Case Study : Butik Sarra (Puan Sarra Binti Hamid) / Amirah Zafirah Musa

Musa, Amirah Zafirah (2021) ENT 300: Case Study : Butik Sarra (Puan Sarra Binti Hamid) / Amirah Zafirah Musa. [Entrepreneurship Project] (Unpublished)


At the end of the case study, I managed to get a lot of new knowledge about business in the real world. I also can get know more detail about Entrepreneurial Competences that the entrepreneur should have. There are 13 types of this which is initiative, sees and acts on opportunities, persistence, information seeking, concern for high quality of work, commitment to work contract, efficiency orientation, systematic planning, problems solving, self-confidence, assertiveness, persuasion and use of influence strategies.
For this case study I have choose Butik Sarra owned by Puan Sarra binti Hamid. This business is focuses on blouse and baju kurung. I got know about this business information through online interview with the employees and internet. A few information I got is about the location, services, operation and so on. Besides that, I also get to know about Puan Sarra and her personal entrepreneurial competencies. There are a few personal entrepreneurial competencies that Puan Sarra has as an entrepreneur. It recognizes and acts on opportunities, has persistence, is committed to a work contract, solves problems, has confidence, and persuasion. The conclusion is by do all that Puan Sarra have be a successful entrepreneur.
The conclusion is that being a successful entrepreneur is not easy, but it doesn’t mean we must give up. There is always a way to succeed and one of the ways is we must have at least a few entrepreneurial competences in ourselves.


Item Type: Entrepreneurship Project
Email / ID Num.
Musa, Amirah Zafirah
Email / ID Num.
Mat Rusok, Nur Hazelen
Subjects: G Geography. Anthropology. Recreation > GT Manners and customs > Costume. Dress. Fashion
H Social Sciences > HF Commerce > Business education
H Social Sciences > HF Commerce > Consumer satisfaction
T Technology > TT Handicrafts Arts and crafts > Clothing trade
Divisions: Universiti Teknologi MARA, Kelantan > Machang Campus > Faculty of Business and Management
Keywords: Butik Sarra, boutique, blouse, and baju kurung
Date: 2 May 2021
URI: https://ir.uitm.edu.my/id/eprint/55455
Edit Item
Edit Item


[thumbnail of 55455.pdf] Text

Download (206kB)

Digital Copy

Digital (fulltext) is available at:

Physical Copy

Physical status and holdings:
Item Status:

ID Number




Statistic details