ENT 530 Social Media Portfolio: Baja Milagro Nilai / Maria Hanis Abdul Mutalib

Abdul Mutalib, Maria Hanis (2021) ENT 530 Social Media Portfolio: Baja Milagro Nilai / Maria Hanis Abdul Mutalib. [Entrepreneurship Project] (Unpublished)


Baja Milagro Nilai is an online business that based on Nilai, Negeri Sembilan. This business offers Baja Milagro, an organic fertiliser, to anyone who owns plants. All sorts of plants may be utilized with this product, including flowers, vegetables, and fruits. Additionally, the advantage of this product is to improve and maximize plant outcomes through increasing the absorption of nutrients and water from the soil. Haji Mat Haji Jantan Sdn. Bhd. owns the Baja Milagro brand, which is represented by Baja Milagro Nilai that act as an agent.
The key objective of Baja Milagro Nilai is to deliver an excellent product that will impress customers and have a positive impact on their plants. Because Baja Milagro Nilai values customer relationships, I want to deliver high-quality products with freebies, and I have equipped myself with gardening and plant understanding so that I can answer any questions that my customers may have. Baja Milagro Nilai's target market is a group of people who are primarily interested in gardening and farming, and who are most likely middle-aged adults.
It already has a large number of loyal customers in Malaysia, Baja Milagro has become a topselling product among competitors fertilizer products. We do, however, have challenges since we are still unable to offer fertilizer for hydroponic plants. The general operating strategy is that we want to supply items to our customers while also imparting plant expertise, but most importantly, we want to provide the finest possible service to our customers.


Item Type: Entrepreneurship Project
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Abdul Mutalib, Maria Hanis
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing
S Agriculture > S Agriculture (General) > Soils. Soil science. Including soil surveys, soil chemistry, soil structure, soil-plant relationships
S Agriculture > S Agriculture (General) > Fertilizers and improvement of the soil > Organic fertilizers and manures
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Accountancy
Keywords: facebook, sales, soil fertilizer, organic fertilizer
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/55389
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