Abstract
In the printing industry, quality and consistency are expected from production of a
printing company. To ensure that every printed product fulfil expectation and quality
demands by the client, Printing Standard are employed. This research explored the
relationship of business performances to the adoption of printing standard. This
research concentrates on to what extent printing company can improve their business
performance with the adaptation of printing standards in the business. In-depth
interview were conducted at two printing companies and respondents are from
managerial level and having years of working experience in the printing company.
Results of the study shows that the use of ISO 12647-2 will benefit the company in
reducing make-ready time, reducing wastage during production, better printing results
and will also attract new customers. Obviously, the use of ISO 12647-2 together with
quality management system and rigorous quality control tests guaranteed a consistent
and predictable quality in the production of printed matter. The finding from this
research could benefit printing company in deciding for investing in improving their
performances.
Metadata
Item Type: | Thesis (Masters) |
---|---|
Creators: | Creators Email / ID Num. Kairuddin, Nur Ain Shafinaz 2014587233 |
Contributors: | Contribution Name Email / ID Num. Thesis advisor Zakaria, Siti Farhana (Assoc. Prof. Dr.) UNSPECIFIED |
Subjects: | N Fine Arts > NE Print media > Printmaking and engraving |
Divisions: | Universiti Teknologi MARA, Shah Alam > Faculty of Art and Design |
Programme: | Masters of Art and Design (Research) |
Keywords: | Offset lithography; printing; graphic art standard |
Date: | November 2020 |
URI: | https://ir.uitm.edu.my/id/eprint/54909 |
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