Beryl’s Chocolate / Nur Fazreenie Amalinie Mohd Fadri @ Mohd Badri

Mohd Fadri @ Mohd Badri, Nur Fazreenie Amalinie (2020) Beryl’s Chocolate / Nur Fazreenie Amalinie Mohd Fadri @ Mohd Badri. [Entrepreneurship Project] (Submitted)


The company name is Beryl's. The company was established in 1995, company has been to produce the best chocolate. The first factory at Serdang Village. Beryl’s started out with sold mainly to duty-free shops and supermarkets across the country. That's a major regional chocolatier. After the business flourished, in 1998, Beryl's relocated to new factory in the Sri Kembangan Industrial Area. The location is very strategic. Beryl’s sells the chocolate to both local and global markets. Now, Beryl’s Chocolates can be found in over 15 countries around the word.
Beryl’s Chocolate offers quality chocolate to shoppers especially chocolate lovers. This is because the selected cocoa is a very good quality fruit. It is imported from Ghana from the Amazon jungle. Beryl’s is passionate about the quality and satisfaction of its customers. In addition, the chocolate is also produced by experienced chocolate makers.
Next, Target Beryl’s Chocolate is for all ages, especially children and chocolate lovers alike. In addition, it also targets international sales. This will further strengthen the company across the globe.


Item Type: Entrepreneurship Project
Email / ID Num.
Mohd Fadri @ Mohd Badri, Nur Fazreenie Amalinie
Email / ID Num.
Thesis advisor
Kadir, Kartini
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Success in business. Performance
T Technology > TX Home economics > Cooking > Baking. Confectionery > Confectionery
Divisions: Universiti Teknologi MARA, Kelantan > Machang Campus > Faculty of Art and Design
Keywords: Beryl’s Chocolate, hocolate-based and Barry Callebaut
Date: 23 April 2020
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