D’Laksa / Nur Ainul Syazwanie Azim

Azim, Nur Ainul Syazwanie (2020) D’Laksa / Nur Ainul Syazwanie Azim. [Entrepreneurship Project] (Submitted)

Abstract

The intension of this case study is to generate many ideas for my assignment project and learn more about entrepreneurship. I would like to choose D’Laksa for this case study. This report contains the introduction of D’Laksa which include background, purpose and business problem of the next project. Besides, this report also have main issue problem that faced by the company that make them cannot achieve their sales target for a month. The major problem faced by D’Laksa is their Halal Certificate to convincing the customer. Other than that, explaination about company’s analysis which include strengths, weakness, opportunity, and threat (SWOT) of the company. Last but not least, the research also give some suggestions on appropriate solutions for each problem.

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Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Azim, Nur Ainul Syazwanie
2018221746
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Kadir, Kartini
UNSPECIFIED
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Success in business. Performance
T Technology > TX Home economics > Cooking, Malay
Divisions: Universiti Teknologi MARA, Kelantan > Machang Campus > Faculty of Art and Design
Keywords: D’Laksa, Malaysia’s famous local cuisine and food enthusiast
Date: 23 April 2020
URI: https://ir.uitm.edu.my/id/eprint/54460
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