S’sweetart / Nur Syafiqah Shahrizan

Shahrizan, Nur Syafiqah (2021) S’sweetart / Nur Syafiqah Shahrizan. [Entrepreneurship Project] (Unpublished)


S’sweetart started running its business activity on 1st May 2021 that has been conducted through social media which is on platform Instagram and WhatsApps. This business provides a variety of flavour and topping for the Premium Cheese Tart. For example, Strawberry, Blueberries, Biscoff and many more. It has its own extensive target market, usually this business only target for women because most of them craving sweets rather than men. Not just that, the price of the Premium Cheese Tart is also affordable. Apart from that, as a dessert business the thing that needs to be taken seriously is the quality of the product. Therefore, S’sweetart will ensure the quality is maintained by using good quality and premium ingredients for the customers and always make sure all the Cheese Tart are freshly baked and ready to be served. Furthermore, cleanliness is also important to produce a quality product. Besides that, this company business follows the trend and lifestyles of people nowadays. Hence, S’sweetart is served to fulfil and satisfying customer’s needs. Besides that, during this Movement Control Order (MCO) the operation is not everyday basis. S’sweetart will be taking orders on every Monday, Wednesday and Friday from 10am until 5pm. Not just that, during this pandemic, S’sweetart decided to have a delivery service. Therefore, to ensure that all customers are satisfied with the services pertaining to today’s situation. To conclude, this is the best experience that I have conducted in this 4th semester. I get to learn on how to manage my company well by promoting my products through social media and gain some profits from it. I really enjoyed doing this business as this is my opportunity to become a small entrepreneur. Therefore, I am glad that a lot of knowledge and new experience I could gain and hopefully it can be used in the future.


Item Type: Entrepreneurship Project
Email / ID Num.
Shahrizan, Nur Syafiqah
Email / ID Num.
Thesis advisor
Mohamed, Zakiah
Subjects: H Social Sciences > HF Commerce > Business
H Social Sciences > HF Commerce > Business > Success in business
H Social Sciences > HF Commerce > Business communication. Including business report writing, business correspondence
T Technology > TX Home economics > Cooking > Baking. Confectionery
Divisions: Universiti Teknologi MARA, Perak > Seri Iskandar Campus > Faculty of Architecture, Planning and Surveying
Keywords: Cheese Tart
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/54049
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