Case Study : Super Gadget / Muhammad Akmal Iman Ahmad Abdul Mutalib

The rise of the Internet in the last decade has brought about a new form of business that has
revolutionized the way in which the companies of today operate. There are many possible
explanations for the rise of this form of business in society, and all of these explanations are
debatable. The rise of digital information and information technology has created a powerful
tool that mutually enables consumers and companies to bring about the transformation of
traditional capitalism. Some of the technology that people all around the world have is
smartphone and accessories.
This report is prepared as one the requirements for this subject, Fundamentals of
Entrepreneurship (ENT300). This report will be focusing on the chosen company background
and two factors on Personal Entrepreneurial Competencies (PECs) must be included.
SUPER GADGET is the one I choose for this report . SUPER GADGET is a Malaysia-based
company that offering electronic devices accessories . SUPER GADGET makes and invests
in casing, bags, earphones, shoes, fitness bands, and many other products services.
All the information about this company will be elaborate more of the key characteristics.
The two biggest characteristic sees and acts on opportunities and problem solving.