Abstract
In this semester, all students taking the subject ENT530 Principles of Entrepreneurship must choose a product to sell in order to complete the social media assignment. The students have to use a social media platform which is Facebook to advertise and market their product in order to gain and attract customers into purchasing them. The product that I have chosen to sell is Skin Dessert.
Skin Dessert offers products with special premium grade quality materials to treat skin problems from within and brighten the skin naturally. The founder mainly targets the teenagers who have skin problems because with a clear skin they can boost up their self-confident to communicate or approach other peoples.
This report helps me understand the main purpose of the company and the technique that they use to promote and advertise the product using the social media in gaining customers. The students are required to do posting in Facebook, as required, from the beginning of the semester to the end of it in order to see the strategies that they have utilized in growing the company.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Abdul Halim, Nur Syafika 2020865756 |
Contributors: | Contribution Name Email / ID Num. Advisor Omar, Siti Nazirah UNSPECIFIED |
Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HM Sociology > Groups and organizations > Social groups. Group dynamics > Social networks > Online social networks > Particular networks, A-Z > Facebook L Education > LG Individual institutions > Asia > Malaysia > Universiti Teknologi MARA T Technology > TT Handicrafts Arts and crafts > Hairdressing, barbering, beauty culture, cosmetology, etc. Including beauty shop practice |
Divisions: | Universiti Teknologi MARA, Melaka > Alor Gajah Campus > Faculty of Accountancy |
Keywords: | Principles of Entrepreneurship; ENT530; Business Model Canvas; Face mask |
Date: | 2021 |
URI: | https://ir.uitm.edu.my/id/eprint/52743 |
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