Principles of Entrepreneurship (ENT530): Social Media Portfolio: Premium Vietnamese Roll / Nurayuni Zaini

Zaini, Nurayuni (2021) Principles of Entrepreneurship (ENT530): Social Media Portfolio: Premium Vietnamese Roll / Nurayuni Zaini. [Entrepreneurship Project] (Unpublished)


Premium Vietnamese rolls as its primary products. The main objective for the business is to offer a good healthy food with a variety of texture and flavours with reasonable and affordable price with the combination of spicy sauce. We started our online business on 19 APRIL 2021 using a social media platform. Premium Vietnamese Roll's main target market will be all ages and ages. Besides that, we also provide Vietnam spring rolls to event management. We also target the public and students who are busy as we have our product delivery service anywhere and we use the concept of cash on delivery and online banking. The delivery charge is calculated based on the area they live in.

The platform that we used for marketing and selling our products was Facebook and Whatsapp. It is a vital platform for the interaction of sellers and buyers, and it is primarily used by entrepreneurs. Premium Vietnamese Roll employs both hard and soft selling services to encourage customers to connect with sellers via the Premium Vietnamese Roll Facebook page. Finally, all of the information about our products is clearly provided in our posting so that customers can gather enough information about our Vietnam spring roll before purchasing them.


Item Type: Entrepreneurship Project
Email / ID Num.
Zaini, Nurayuni
Email / ID Num.
Omar, Siti Nazirah
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HM Sociology > Groups and organizations > Social groups. Group dynamics > Social networks > Online social networks > Particular networks, A-Z > Facebook
L Education > LG Individual institutions > Asia > Malaysia > Universiti Teknologi MARA
T Technology > TX Home economics > Hospitality industry. Hotels, clubs, restaurants, etc. Food service
Divisions: Universiti Teknologi MARA, Melaka > Alor Gajah Campus > Faculty of Accountancy
Keywords: Principles of Entrepreneurship; ENT530; Social Media; Facebook; Vietnam spring rolls
Date: 2021
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