ETR: The Ice Pops Malaysia / Aimie Diyanna Mohd Rosli

Mohd Rosli, Aimie Diyanna (2019) ETR: The Ice Pops Malaysia / Aimie Diyanna Mohd Rosli. [Entrepreneurship Project] (Unpublished)

Abstract

This business is created to provide an opportunity to all customers who love ice cream with very affordable price. Apart of selling this, Homemade Ice Pops Malaysia provided 90's childhood favorite and nostalgia. The Homemade Ice Pops Malaysia offers nostalgia-inducing "Ais Krim Potong" for customers. Over the years, this ice cream has been "upgraded" to what is popularly now known as "Ais Krim Potong" before. The plastic packing has been changed to a popsicle style ice cream. The Homemade Ice Pops Malaysia offers handmade premium popsicles with all-natural ingredients that come in a variety of flavors, and milo flavors is arguably one the most popular. They even cater for parties and events; just imagine-the looks of joy on your guests' faces when they unwrap these, guaranteed they love it. Providing the variety flavors to gives high satisfaction of consumer. The Homemade Ice Pops Malaysia target customer is for this era kids and teenagers which growing up with Gelato, Magnum, Baskin Robin and Others brand with price that they cannot afford, but with Ice Pops Malaysia, they can still enjoy eating ice cream with affordable price with variety of flavors.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Mohd Rosli, Aimie Diyanna
UNSPECIFIED
Contributors:
Contribution
Name
Email / ID Num.
Advisor
Zainal Abidin, Zanariah
UNSPECIFIED
Subjects: H Social Sciences > HD Industries. Land use. Labor > Industry
H Social Sciences > HD Industries. Land use. Labor > Industry > Small and medium-sized business. History
H Social Sciences > HD Industries. Land use. Labor > Industry > Small and medium-sized business. History > Malaysia
H Social Sciences > HF Commerce > Business
Divisions: Universiti Teknologi MARA, Shah Alam > Faculty of Business and Management
Keywords: ETR, The Ice Pops Malaysia, Food, Aimie Diyanna Mohd Rosli
Date: 2019
URI: https://ir.uitm.edu.my/id/eprint/51835
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