Case Study : Empayar Batik Exclusive / Aida Safiyah Sa’idi

Sa’idi, Aida Safiyah (2021) Case Study : Empayar Batik Exclusive / Aida Safiyah Sa’idi. [Entrepreneurship Project] (Unpublished)

Abstract

The executive summary of this case study will be summarized about the company that I chose. The company that I chose for this case study is Empayar Batik Exclusive which is located at Bazar Tok Guru, Kota Bharu, Kelantan. It is a fully owned local company that is managed by a male entrepreneur named Mohamad Zul Fahmim bin Mohd Daros. His company has been in the business industry for quite a long time which is 7 years. This shows that his company is a strong company in Kota Bharu as it is still firmly operating till today. The company sells not only ‘batik’, but also other products such as baju kurung, caftans, telekung cloth and many more. The information that I managed to get about this company is from his younger brother, named Mohamad Zul Fikri bin Mohd Daros.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Sa’idi, Aida Safiyah
2019441738
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Ramli, Haslina
UNSPECIFIED
Subjects: H Social Sciences > HF Commerce > Success in business. Performance
H Social Sciences > HF Commerce > Marketing
H Social Sciences > HF Commerce > Consumer satisfaction
N Fine Arts > NK Decorative arts > Other arts and art industries > Textile arts and art needlework > Batik
Divisions: Universiti Teknologi MARA, Kelantan > Machang Campus > Faculty of Computer and Mathematical Sciences
Keywords: Batik, Kelantanese, male entrepreneur, Empayar Batik Exclusive, Bazar Tok Guru, Kota Bharu, Kelantan
Date: 2021
URI: https://ir.uitm.edu.my/id/eprint/51246
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